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The Incredible Reason Philadelphia's Homeless Enjoy The City's Best Pizza
As you walk into Rosa's Fresh Pizza, you'll notice the enticing aroma of fresh pizza along with a colorful array of Post-Its lined up along the walls. No, the stationery isn't quirky decor. Instead, it's part of the restaurant's unique way of giving back to the city's homeless.
The Philadelphia pizzeria is known for selling "the freshest slice of pizza in Philly for only ." Even with the low price, the shop's owner, former Wall Street worker Mason Wartman, 27, always considers those who cannot afford it. It inspired his business model, which is getting national attention.
Every customer who buys a slice has the option to buy another one ahead of time, also for , for a homeless person. The customer then writes a message on a Post-It and sticks it to the wall. Before the program skyrocketed in popularity, the notes were used to track the slices for the needy. In other words, a note served as a form of payment for a someone who needed something to eat. Even though the good deeds are now tracked electronically, the Post-It notes are there as a reminder of how many people have paid it forward. Notes of encouragement from customers and messages of gratitude from the homeless also can be found among the array of colored papers.
One of the messages shows just how much the pizza program means to the community. "I just want to thank everyone that donated to Rosa's; it gave me a place to eat every day and the opportunity to get back on my feet. I start a new job tomorrow!"
According toMetro, customers have purchased close to 9,000 slices for others since starting the pay-it-forward program nine months ago. Per day, the pizza shop gives food to 30 to 40 people, according to ABC News. This successful program was no brainchild of Wartman, though. It began when a customer wanted to buy a slice for the next homeless person who entered the shop. Wartman noted the purchase on a Post-It, and the rest is pizza history.
The good deeds at Rosa's Fresh Pizza have moved beyond the pie. They now sell branded T-shirts, and each shirt means 7 slices for people in need.
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